Unorthodox Digital

Category: Facebook

We explore Facebook’s latest features, updates, and strategies to help Africans connect, market, and grow their digital presence effectively.

  • 15 Ways to Make Money on Facebook in Nigeria Now

    15 Ways to Make Money on Facebook in Nigeria Now

    If you’ve ever wondered how people are making money on Facebook in Nigeria, you’re in the right place. Whether you’re just scrolling through your timeline or posting for fun, Facebook can actually be a goldmine if you know what you’re doing. Let’s break down 15 ways you can start making money today.

    1. Earn Money by Completing Tasks and Referrals on Hawkit

    Hawkit is a platform where you can get paid for simple tasks like liking posts, sharing content, or referring friends. It’s like being rewarded for things you already do on social media. If you refer others, you can earn even more.

    2. Profit from Buying and Selling on Facebook Marketplace

    Think of Facebook Marketplace like an online shop where you can sell anything—clothes, gadgets, furniture, even cars. If you find cheap items in your area, you can flip them for a profit. Just take clear photos, write a good description, and set a fair price.

    3. Make Money Through Virtual Events and Live Tipping

    If you have a skill—like singing, cooking, or giving advice—you can host live events on Facebook. People can send you tips using features like Facebook Stars or external platforms like Buy Me a Coffee.

    4. Build and Monetize a Valuable Facebook Page

    Creating a popular Facebook Page can open doors to multiple income streams. If you post engaging content and build a loyal audience, you can make money through ads, sponsorships, and promotions. Just pick a niche that interests you—like comedy, fashion, or tech—and stay consistent.

    5. Leverage Influencer Marketing to Secure Brand Deals

    Brands love working with people who have an audience. If you have a good number of followers and high engagement, companies will pay you to promote their products. This could be in the form of sponsored posts, reviews, or shoutouts.

    6. Generate Revenue Through Crowdfunding and Fan Support

    If you have a project—like a creative idea or a community cause—you can ask your followers for financial support. Platforms like GoFundMe or Patreon can help you collect donations from those who appreciate your work.

    7. Drive Traffic to Affiliate Links for Commissions

    Affiliate marketing allows you to earn a commission when people buy products through your unique referral links. You can post reviews, tutorials, or recommendations on your Facebook page, linking to products from platforms like Jumia, Konga, or Amazon.

    8. Offer Community Management as a Paid Service

    If you’re good at keeping conversations lively and engaging online, businesses will pay you to manage their Facebook pages or groups. Your job will be to interact with customers, post updates, and keep things running smoothly.

    9. Sell Digital Products Like E-Books, Courses, or Templates

    Have knowledge in a particular field? Package it into an e-book, an online course, or ready-made templates (like CV designs or business plans). You can sell these directly through Facebook groups, pages, or Messenger, or list them on a platform like Selar in Nigeria.

    10. Monetize Facebook Reels with In-Stream Ads

    Facebook pays content creators who make engaging short videos. If your videos meet the platform’s requirements, you can earn from in-stream ads. Just create fun or informative content, and the more views you get, the more money you make.

    11. Resell Facebook Accounts or Pages with High Engagement

    Some businesses want an already active audience rather than starting from scratch. If you can grow a Facebook page or group to thousands of active followers, you can sell it for a good price.

    Page SizeEstimated Selling Price (₦)
    5,000 – 10,000 followers₦20,000 – ₦50,000
    10,000 – 50,000 followers₦50,000 – ₦150,000
    50,000+ followers₦150,000 and above

    12. Earn from Exclusive Memberships in Facebook Groups

    If you have valuable content—like business advice, investment tips, or industry secrets—you can create a private Facebook group and charge a membership fee. People are willing to pay for exclusive information and networking opportunities.

    13. Partner with Brands for Sponsored Facebook Content

    This is similar to influencer marketing but on a larger scale. Companies might ask you to post sponsored articles, videos, or even run their ads on your page. The bigger your audience, the more you can charge.

    14. Launch and Promote Your Own Business Using Facebook

    Facebook isn’t just a place for fun—it’s a powerful tool for running a business. Whether you’re selling physical products, running an online store, or offering services, Facebook helps you reach customers through pages, groups, and ads.

    15. Offer Facebook Ad Management Services to Businesses

    Many businesses don’t know how to run Facebook ads effectively. If you learn the basics of Facebook advertising, you can manage ads for companies and charge them a fee for your expertise.

    Service OfferedPotential Earnings (₦ per campaign)
    Ad setup and management₦10,000 – ₦50,000
    Facebook ads training₦20,000 – ₦100,000
    Full social media marketing₦50,000+ per month

    Facebook is more than just a social media platform—it’s a money-making machine if you use it wisely. Whether you’re selling products, offering services, or creating content, there’s a way for you to make money. Pick one or two methods that match your skills and start today!

    How to Make Money on Facebook in Nigeria Now

    FAQs

    Can I get paid on Facebook in Nigeria?

    Yes, you can get paid on Facebook in Nigeria through various monetization options like in-stream ads, Facebook Stars, brand partnerships, affiliate marketing, and selling products or services. However, some features, like in-stream ads, require eligibility based on Facebook’s Partner Monetization Policies, and earnings are usually processed via PayPal or bank transfers, depending on the method used.

    How do I start getting paid on Facebook?

    To start earning on Facebook, follow these steps:

    1. Create and grow your page or profile – Build a strong audience with engaging content.
    2. Check Facebook’s monetization eligibility – Visit the Creator Studio and ensure your page meets the requirements.
    3. Enable monetization features – Apply for in-stream ads, Facebook Stars, or other revenue streams.
    4. Explore other income options – Consider affiliate marketing, brand collaborations, and direct sales.
    5. Stay active and consistent – Post regularly to keep your audience engaged and increase your earning potential.

    How much does Facebook pay for 1,000 views in Nigeria?

    The amount Facebook pays for 1,000 views varies based on factors like audience location, content type, and engagement. On average, in-stream ads generate around $0.20 to $3 per 1,000 views, but Nigerian creators often earn on the lower end of this range due to lower ad rates in the region.

    How many followers do I need to get paid on Facebook?

    The number of followers required depends on the monetization method:

    • In-stream ads – At least 10,000 followers and 600,000 minutes of watch time in the last 60 days.
    • Facebook Stars – No minimum follower requirement, but you need an engaged audience.
    • Brand collaborations and affiliate marketing – No strict limit, but at least 1,000 to 5,000 followers improves your chances.
    • Selling products/services – No follower requirement, but more followers mean better sales potential.

    How much does 1,000 views pay on Facebook?

    The earnings per 1,000 views depend on factors like video length, audience demographics, and ad engagement. On average, creators in Nigeria can earn between $0.20 and $3 per 1,000 views, but rates fluctuate based on advertiser demand.

    What kind of Facebook page can earn money?

    Almost any Facebook page can earn money if it provides valuable content and engages an audience. Some of the most profitable page types include:

    • Entertainment and viral content – Memes, short videos, and trending topics.
    • Educational pages – Tutorials, DIY tips, and business insights.
    • Gaming pages – Live streaming and gameplay videos.
    • E-commerce and business pages – Selling products and services.
    • Influencer and personal brands – Partnering with brands for sponsorships.
    • News and media pages – Monetizing with in-stream ads.

    Success depends on creating engaging content, growing a loyal audience, and leveraging multiple income streams.

  • 10 Proven Ways To Make Money on Facebook in Nigeria

    10 Proven Ways To Make Money on Facebook in Nigeria

    In today’s digital age, Facebook is not just a platform for social interaction but a potent tool for generating income. With over 2.8 billion users globally, the opportunities it presents for business and revenue are vast. Particularly in Nigeria, where the platform boasts millions of active users, the potential to monetize Facebook activities is significant. This guide will explore ten proven strategies for Nigerians to harness the power of Facebook to earn money.

    1. Sell Products or Services

    One of the most straightforward ways to make money on Facebook in Nigeria is by selling products or services. Utilize Facebook Marketplace or create a dedicated business page to showcase your offerings. Whether you’re selling handmade crafts, books, or offering consulting services, Facebook’s broad audience can be a lucrative market.

    2. Affiliate Marketing

    Affiliate marketing involves promoting other people’s products and earning a commission for each sale through your link. Share affiliate links on your Facebook posts or through Facebook groups that allow affiliate marketing. Ensure you engage with your audience to build trust and increase the likelihood of purchases.

    3. Facebook Ads

    Learning how to effectively use Facebook Ads can open up opportunities for income. You can offer your services to businesses that wish to promote their products but don’t know how to navigate the complexities of Facebook advertising. Managing ad campaigns can be a profitable service.

    4. Create and Monetize a Facebook Group

    Build a community around a specific interest or niche. Once your group reaches a substantial size, you can monetize it by partnering with brands, selling exclusive merchandise, or offering paid subscriptions for premium content.

    5. Influencer Marketing

    If you have a sizable following on Facebook, you can earn money through sponsored posts. Companies pay social media influencers to promote their products because they can reach a targeted audience. The key here is to maintain an active and engaged follower base.

    6. Facebook Live

    Host live sessions where you can share your expertise, whether it’s cooking classes, DIY projects, or financial advice. Monetize these sessions by incorporating sponsored mentions, or ask your audience to support you through donations via Facebook’s payment features.

    7. Facebook Video Monetization

    For those who create original video content, Facebook offers monetization options similar to YouTube. Through Facebook’s Ad Breaks, creators can earn money by inserting short ads into their videos, provided they meet the eligibility criteria including viewership thresholds.

    8. Subscription Fan Pages

    Facebook allows content creators to set up fan subscriptions where followers can pay a monthly fee for exclusive content and benefits. This model works well for artists, educators, and entertainers who can provide value consistently.

    9. Social Media Management

    Many small businesses in Nigeria do not have the expertise or time to manage their social media accounts. Offering social media management services can be a lucrative way to earn money by curating content, scheduling posts, and engaging with the audience.

    10. Virtual Events

    Organize webinars, workshops, or concerts online via Facebook. Charge an entry fee for these events or secure sponsorships. This has become particularly popular as more people embrace virtual gatherings.

    Frequently Asked Questions (FAQs)

    Q1: Can Nigerians make money on Facebook?

    Yes, Nigerians can make money on Facebook through various methods such as selling products, affiliate marketing, Facebook ads, and more.

    Q2: How can Facebook pay me?

    Facebook can pay you through ad revenue in videos, fan subscriptions, or donations received during live broadcasts, among other monetization options.

    Q3: How many views do you need to get paid on Facebook?

    To qualify for ad revenue, you need 10,000 followers and either 30,000 1-minute views on videos that are at least 3 minutes long or 600,000 total minutes viewed in the last 60 days.

    Q4: Which social media pays Nigerians?

    Platforms like YouTube, Facebook, and Instagram offer monetization options that pay Nigerians, primarily through advertising and sponsorships.

    Q5: Does a Nigerian TikTok account pay?

    Yes, if they meet certain criteria like having a substantial number of followers and meeting regional requirements, Nigerian TikTok creators can earn money through the TikTok Creator Fund.

    Q6: Which social media will pay you?

    Social media platforms that offer monetization options include Facebook, YouTube, Instagram, and TikTok, among others.

    Through these diverse strategies, Facebook provides numerous avenues for Nigerians to tap into a global audience and transform their social media activities into profitable ventures. Whether you are a budding entrepreneur, a content creator, or someone with a knack for social media, Facebook can be your gateway to earning an income.

  • Top 20 Social Media Platforms

    Top 20 Social Media Platforms

    Discover the top 20 social media platforms for brand engagement, ranging from Facebook and Instagram to Twitch and Mastodon.

    In the ever-evolving landscape of social media, navigating the multitude of platforms available can be daunting for brands seeking to establish a meaningful online presence. With a wide variety of options catering to diverse demographics and interests, selecting the most suitable platforms to engage with audiences is crucial for maximizing brand visibility and fostering community connections.

    Here’s a curated list of the top 20 social media platforms that have garnered significant user bases as of 2025, offering unparalleled opportunities for brand exposure and interaction.

    1. Facebook

    With a staggering 3.05 billion Monthly Active Users (MAUs), Facebook continues to reign as the titan of social networking, providing a comprehensive suite of features for businesses to engage with their target audiences through pages, groups, and advertising campaigns.

    2. WhatsApp

    Boasting 2.78 billion MAUs, WhatsApp remains a dominant force in the realm of messaging apps, offering seamless communication channels for brands to connect with customers in real-time, share updates, and provide personalized support.

    3. YouTube

    As the preferred social media platform for video content consumption, YouTube commands a massive audience of 2.49 billion MAUs, making it an indispensable tool for brands to showcase their products, share tutorials, and engage with followers through compelling visual storytelling.

    4. Instagram

    With 2.04 billion MAUs, Instagram continues to captivate users with its visually-driven interface, making it an ideal platform for brands to curate aesthetic feeds, leverage influencer partnerships, and drive engagement through visually appealing content formats like Stories and Reels.

    5. WeChat

    A dominant force in the Chinese market, WeChat boasts 1.32 billion MAUs, offering a multifaceted platform that integrates messaging, social networking, and e-commerce functionalities, presenting brands with unique opportunities to reach Chinese consumers and facilitate transactions within the app ecosystem.

    6. TikTok

    With 1.22 billion MAUs, TikTok has emerged as a cultural phenomenon, particularly among younger demographics, offering brands a platform to showcase their creativity through short-form videos, capitalize on trending challenges, and cultivate brand authenticity through user-generated content.

    7. Telegram

    With 800 million MAUs, Telegram provides a secure messaging platform favored by users seeking privacy and control over their communications, making it an appealing option for brands to deliver exclusive content, conduct surveys, and engage with niche communities.

    8. Snapchat

    With 750 million MAUs, Snapchat remains a popular choice among younger audiences, offering innovative features like AR lenses, Discover content, and ephemeral messaging, enabling brands to experiment with immersive storytelling and foster authentic connections with Gen Z consumers.

    9. Kuaishou

    With 673 million MAUs, Kuaishou has emerged as a formidable competitor to TikTok in the Chinese short-video market, offering brands opportunities to tap into its user-generated content ecosystem, leverage live streaming capabilities, and engage with regional audiences.

    10. Sina Weibo

    With 599 million MAUs, Sina Weibo remains a prominent microblogging platform in China, facilitating real-time conversations, content sharing, and influencer collaborations, making it a valuable social media platform for brands seeking to establish a presence in the Chinese social media landscape.

    11. X (formerly Twitter)

    With 550 million MAUs, X continues to serve as a global platform for real-time news updates, public discourse, and brand advocacy, providing brands with a voice to participate in relevant conversations, share timely updates, and gather feedback from their audience.

    12. Pinterest

    With 465 million MAUs, Pinterest remains a go-to destination for inspiration and discovery, offering brands a visual discovery platform to showcase products, drive website traffic, and inspire purchase decisions through curated boards and engaging Pins.

    13. Reddit

    With 430 million MAUs, Reddit serves as the front page of the internet, hosting thousands of communities (subreddits) where users discuss a myriad of topics, presenting brands with opportunities to engage with passionate communities, conduct AMAs (Ask Me Anything), and gather valuable insights.

    14. LinkedIn

    With 424 million MAUs, LinkedIn remains the premier professional networking platform, enabling brands to build thought leadership, expand their professional networks, and recruit top talent through content marketing, company pages, and targeted advertising.

    15. Quora

    With 300 million MAUs, Quora serves as a knowledge-sharing platform where users ask questions and receive answers from experts and enthusiasts, providing brands with opportunities to establish authority in their niche, address customer queries, and drive website traffic through insightful responses.

    16. Discord

    With 154 million MAUs, Discord has evolved from a gaming-centric chat platform to a versatile community hub, offering brands a space to build engaged communities, host events, and provide customer support through text, voice, and video channels.

    17. Twitch

    With 140 million MAUs, Twitch remains the leading platform for live streaming content, particularly in the gaming and esports sectors, offering brands opportunities to sponsor streams, collaborate with content creators, and engage with highly engaged audiences through interactive live chat.

    18. Tumblr

    With 135 million MAUs, Tumblr continues to attract a diverse community of creators and enthusiasts, offering brands a platform to share visual content, memes, and fandom-related content, fostering connections with niche communities and driving brand awareness through viral content.

    19. Threads by Instagram

    With 100 million MAUs, Threads by Instagram provides a dedicated space for intimate sharing with close friends, offering brands opportunities to deliver exclusive content, conduct influencer collaborations, and strengthen relationships with loyal customers.

    20. Mastodon

    With 1.7 million MAUs, Mastodon represents a decentralized alternative to traditional social media platforms, comprised of interconnected communities (instances), offering brands a privacy-focused environment to engage with niche audiences and foster meaningful connections.

    As brands navigate the ever-expanding social media landscape, understanding the unique strengths and audience demographics of each platform is essential for crafting effective strategies that resonate with target consumers, foster meaningful interactions, and drive sustainable growth in an increasingly competitive digital ecosystem.